Friday, 17 March 2017

Adidas vs Fabletics Blog Post #3

 Adidas vs Fabletics on YouTube

YouTube is a great way to advertise with videos because people can watch as many videos as they want for free. So people can keep watch videos all day if the videos are really interesting and the videos are able to stay on the site for as long as you want them to. For businesses they are able to use the same video for a long time and if a business makes a very good one than it can go viral and everyone can see it.
For Adidas they don’t need to post too much because it can take a while to reach their audience so they post a few videos twice a month. They also have a
-          420k subscribers
-          73 videos
-          With over 5,000 for each video
-          Small descriptions for each video  
-          that has a link that you can use to take you back to the original site
One of the videos that I like from Adidas is the unleash your creativity video that talks about that hard work is not enough and that you also need to be creative and think about new way to be fit. Which is a great way to promote the brand and to be creative as well. This video also have been viewed 7,911,151 times, 3,132 liked and 1,494 dislikes.
For Fabletics with
-          94 videos
-          10K Subscribers
-          Link to their site
-          Over 1,000 views for each video

The video that I like the best is Kate Husdson’s 2017 New Year resolution video that has 4,197 views. Which talks about their new products that they are going to have this year and what type fitness routine Kate Husdson’s is planning on doing for this year which is dancing and that there will be more videos on YouTube that for dancing routines to do at home. With the amount of people watch their video it seems that the YouTube channel is not one of their more popular outlets. 



No comments:

Post a Comment